Google is constantly working on enriching consumer experience through their products making the internet more accessible and relevant to people across the country. Continuing its focus on India, Google has released a digital film titled “The Hero – A Bollywood Story”, an emotional journey of a father and son on a journey to rediscover dreams – Bollywood style – with Google Search by their side. The ad film has been conceptualised by Lowe Lintas Delhi.
The big task for the agency was to showcase the rich immersive search experience that Google brings forward for all cinema enthusiasts. At the same time highlight the transformation of Indians over the years. From witnessing a generation that lost out on their dreams, bound by circumstances to being a generation of today that believes in exploring and fulfilling not only their dreams but also the dreams of their loved ones.